Simona Sacco signs for Offiseria, a new designers’ network, the collection Nuvola, a collection of multicolor hangers: a stylized clouds that take shape from a metal sheet. OFFISERIA looks like a bridge between the primordial concept of Industrial Design and the more recent phenomenon of Design Art. Design does not mean only creating objects, it is much more: design means creating stories and solutions to be lived within a single object. OFFISERIA, together with its pool of designer, wants to meet this challenge: tame the passions with the use of evolved technology and convey the concept of “ uniqueness “ typical of a limited edition.
A short description of your collection.
Nuvola is a graphic sign that animate the matter, making it functional.
What inspires you?
I wanted a cleat object both in manufacturing and understanding, which had a formal character but lightness of content. Styling a cloud naturally approached the simplicity I was looking for.
Your style in three words.
Fluid, evocative, graphic.
Detail makes a difference... What’s yours?
The graphic sign.
Which object do you wish to design?
A lamp, a lot of lamps!
If your brand was a song?
I would talk about expressions, as fusion between emotions and knowledge. So, Sigur Ros, with the song “Varuo”, could be my projects expression.